Before starting objct co, Melbourne-based industrial designer Tony Heap spent 18 years designing for leading manufacturing companies with products ranging from commercial furniture, domestic appliances to bike accessories.
Then, Tony struck upon a niche with a series of product ideas he’d had for relaxing the ever-growing tension between our home and work lives. He quit his day job to become a ‘startup founder’, a ‘design entrepreneur’, or some combo thereof. After innumerable prototyping, testing, building and spreadsheeting, the LAPOD Lap Desk was put into production.
For Tony, good design is where a great idea meets beautiful execution – simplifying and unifying form and function into a practical minimalism. Or as his grandma would say, "an elegant sufficiency".